The way to count conversions changed in Adwords

adwords conversions count change

Google announced a week ago that there is a new way to count conversions in Adwords.

How it worked ?

Before these changes, there were two kinds of conversions: one per click and many per click.

  • Conversions – 1-per-click
    These ones count a conversion for every AdWords ad click resulting in a conversion within 30 days (the number of days you have specified for the cookie’s life).
    If there is more conversion following this single click, they won’t be count. This is useful when you want to measure the conversions for unique customer acquisition.
  • Conversions – many-per-click
    These ones count a conversion every time a conversion is made following an Adwords click (within the number of days specified for your cookie’s life).
    It counts all the conversions made after one click on an ad. It’s useful when you want to measure for example all the purchases in an e-commerce shop.

How it works now

Now, Google remove the previous conversions and Read More

SunnyReports beta is going live !

We are so proud and happy to release our Adwords reporting service in beta version today. We believe we have achieved a stable version and we are glad to share it with you. There is still a lot to do, many additional features and exciting ideas to implement to make your work even more easier and fun.

We have already had some real clients testing SunnyReports in a private beta. Their feedback was very good regarding the design and the data in the Adwords reports generated by our service. For them, creating reports within minutes was a huge time saver. Their intimacy with their clients became stronger as they could deliver better SEM reporting.

We want to be able to create the app that meets your need. That’s why we would love your feedback. Any beta tester is welcome. Feel free to try it and help us making it the best. We will encourage the most active pioneers.